Personalized beach chairs are a great example of a place to use visual branding.
Visibility is highly important, just as recognizability is. Large obvious items with a generous imprint area seen in mass are perfect for this.
Think about the brands you recognize without even see the name associated with it. Take the orange with a straw coming out of it – Tropicana, right? Or the cow standing on his 2 hind legs carrying a sign about eating more “chikin” – it has to be Chick-Fil-A! A consistently repeated visual that represents your brand on larger quality products and speak volumes for your brand.
A brand can be as simple as a plain red and white Target bullseye or the ackronim for Kentucky Fried Chicken (KFC). The key is to make it show up everywhere from the beach to the boardroom. If done right, with it’s own unique selling proposition, a visual representation of your brand can say it all.
Get your brand out there, everywhere and let the world know who you are. Imprint your company or logo with a creative visual on lots of publicly seen promotional items such as personalized beach chairs and make your brand a household name.
To see more ideas on how to put your “visual” creative in front of the world and build your brand, check out MyLogoImprinted’s online catalog of promotional items. Or call toll free 877-250-LOGO (5646). Get your free virtual sample and expert help for all your promotional products needs today!